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  • Siroua rug under bed.
  • Siroua rug hanging on wall.
  • Siroua rug detail.
  • Mixed rugs hanging on wall and on floor.
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Siroua

from $1,000

Beni's first shag rug is woven from the fleece of the Siroua sheep, a special long-hair breed of sheep that allows for the rich, 4" pile height. We've partnered with a local Moroccan collective, the Siroua project, who is working to preserve this species. Due to the rare nature of this wool, quantities are limited.

The Archival collection draws on the rich, centuries old weaving heritage of Turkey, reinterpreted through Moroccan craft. Designed in partnership with designer and T: The New York Times Style Magazine editor Tom Delavan.

Size

Tassels

Tassels
No Tassels

Lead Time

Each and every Beni rug is woven entirely by hand and then washed and dried in the mountain air. Current lead times are 12 - 16 weeks. Rugs larger than 9' x 12' may require extra drying time. Since your rug is made from 100% wool, there will be natural, beautiful variations in pattern and color. These are sure signs of an authentic rug made just for you. Final sizes can vary by up to 4% from the size ordered.

Looking for a custom size? Need help picking the perfect rug for your space? Have a product question? Our designers are here to help! Connect to a designer

Can I return my rug?
All orders are final and we cannot accept returns. Please ensure all measurements, colors, and design are correct before submitting your order!

Can I cancel my order?
After placing an order, you have until 7:00 PM ET the following day to cancel and get your money back.

What if I don't like what I ordered?
We certainly hope that never happens! We're here to answer whatever questions you've got before you place an order to ensure you're 100% happy with your one-of-a-kind design.

Please note that while air shipping is included to most of the world, orders with delivery locations outside of the US are subject to VAT and import duties of their destination country. Please contact our team with any questions via bonjour@benirugs.com.

The Details

An Original

Your rug is made by hand from 100% natural wool, which means there will be natural, beautiful variations in pattern and color. These are sure signs of an authentic rug made just for you. Final sizes can vary by up to 4% from the size ordered.

Stay a While

Our standard knotted pile height ranges between 1" - 1.5", and averages 1.25". Our flatwoven pile height is roughly .4". If you prefer a lower or higher knotted pile, please email us and a Beni designer will work with you on a specific pile height.

Tassels

Traditional Moroccan rugs feature tassels just on one side. You can order your rug with or without tassels. Tassel length is normally in the range of 4" - 6". Here's what tassels look like.

No Tassels

You can order your rug with or without tassels. Here's what the end of your rug will look like with no tassels - a neat little binding that can vary from rug to rug - like the signature of the weaver who crafted your design.

Order Swatches

Your order is made entirely by hand from 100% natural wool, which means there will be natural (and beautiful) variations in pattern and color. Wool shrinks! While we do our best, final sizes can vary by 4%

Chocolate Brown (34)

Azure Blue (29)

Deep Red (40)

Magenta

Not sure on the details? Need advice on the best choice for your space? We’re here to help.

Connect to a Beni Designer

The Studio

Handwoven in the Atlas—
customized by you.

There is no comparison to your product in terms of color saturation, nuance, loft of the fibers and design.

From

Barb

1/10

Washing a rug at the foot of the mountains
;

Our Process

The Beni Difference

Beni's proprietary washing technique creates a super soft, luxe texture and finish. Each finished rug is washed and dried up to 5 times.

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